Change Is Coming!

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This weekend was deactivated.  Yup, that’s right, the online store portion of the business was closed.  What does this mean?  Well it comes as part of some radical business changes.

Small business retail sales proved difficult with the time I was able to spend advertising and helping customers, so something needed to change.  I wasn’t providing great customer service and I wasn’t making money; both are needed for a viable business.

Where is Kelly’s Gun Sales going?

Low volume, super high customer service, that is where we are going.  Have you ever wanted a concierge for the firearms industry?  Have you ever used a personal shopper for clothing or something else and then wished one existed for shooting sports?  In short it works like this:

We talk and define general and specific requirements for your purchase (planned use, worst case use, budget, timeline, etc.) then I sift through the thousands of options which exist in the market looking for the ones that best meet your needs.  I typically narrow it down to three or so options and present them along with my reasoning and my recommendations.  We come to a consensus on which item(s) fit the need(s), I source them and get them all setup.  If we just built you a full setup (say a rifle), then we meet on the rifle range for a coaching session so you can test drive your new rifle.  After the fun we end up at the shop and complete the paperwork and such.

It’s like, if you can imagine, buying a super high end sports car.  The salesman would make sure the car was setup just right for you and you may even get a track day with the car.  I’m trying to do something like that, but for the firearms industry.

The white glove gun buying experience, that is where we are going.


Google Knows

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They know, they really do.

I got a phone call from Google today; they were seeking to confirm information I had used to create a Google listing for my business, Kelly’s Gun Sales.

I previously confirmed all of this information so I asked why I needed to re-confirm and they said they had “noticed a decrease in internet traffic to and relating to [my] business” so they “wanted to make sure nothing had changed and that the business was still operating as it had previously.”

Why was there a “decrease in internet traffic to and relating to [my] business”? Well, following our home purchase at the end of 2014 I have basically put by business on hold, only servicing repeat loyal customers, but seeking no new ones and not making any advertising efforts at all. Google knew. I’m planning a significant business model change and I hinted at it here, but maybe Google already knew…

Maybe for a moment we can confuse them by creating a spike “internet traffic to and relating to [my] business” today. Well, probably not, but we tried.

We Got Our FFL!

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It’s been just over three months since we let you all know we had re-applied for our Federal Firearm License, our FFL.

I’m very excited to let you know that as of today we are fully licensed in every capacity necessary to sell firearms!

We received our FFL in mid-April and then immediately applied for our Washington State Firearms Dealer License.  We received our WA State license earlier this week and then just today we received the rest of the paperwork that will allow us to start transferring firearms.

We have in mind to run some promotions and have an online and in-person grand opening event/sale.  We will be working on the details for that event and should be sending out another announcement and advertising such an event within a week or two.

In the near term, most of the firearms we sell will be sold to-order.  That means we likely won’t have a bunch of them in inventory.  This is just a matter of how young our business is; when we have more capital to invest in inventory, we will do exactly that.

If you’re in the market for a firearm, please consider contacting us and buying the firearm through us.  We can transfer firearms that are bought somewhere else, but our preference is to sell you the firearm, ammo, targets, etc. that you need.  A small portion of the firearms we can get are already up on our site, you can see those here: Firearms at KGS Online and you can initiate the purchase through the website.  At the bottom of this post is a list of some of the firearms we can get right now, in most cases we can have those firearms in a week or less.

Please let me know if there is anything I can help you find.

Firearms manufacturers list:

Adcor, American Tactical, Anderson Mfg., Armalite, Armscor, Arsenal, Auto-Ordnance, Beretta, Bersa, Black Dawn, Black Rain Ordnance, Bond Arms, Browning, Bushmaster, Century, Charles Daly, Charter Arms, Chiappa, Cimarron, Citadel, CMMG, Inc., Colt Competition, Colt Sporting Rifles, CVA, CZ, CZ USA, Daniel Defense, Del-Ton, Diamondback Firearms, Doubletap Defense, DPMS, Escort, European American, FNH USA, FosTech Outdoors, Glock, GSG, H&R, Heckler & Koch, Heizer Firearms, Henry, Henry Repeating Arms, Heritage, Hi-Point, Howa, I.O., ISSC, Ithaca Guns, Iver Johnson, Just Right Carbines, Kahr, Kel-Tec, Keystone, KRISS, LHR Sporting Arms, M&M, Inc., Marlin, Master Piece Arms, Metro, MGI, Mossberg, NEF, Noreen, North American, Palmetto State Armory, Panther Arms, Para Ordnance, Parabellum Armament, Patriot Ordnance, Plinker, Puma, Remington, Rock Island Armory, Rossi, Ruger, RWC, Savage Arms, SCCY, Sig Sauer, Smith & Wesson, Springfield, Stevens, Steyr, Taurus, Taylors & Co., Thompson/Center Arms, Tikka, TR Imports, Tristar, Troy Defense, USSG, Vepr, Walther, Weatherby, Winchester, Windham Weaponry